Job Title: Creative Technologist/MarTech Specialist
*No C2C/No Sponsorship at any point no exceptions*
Location: Remote (Prefer someone local to Malvern, PA office)
Duration: 12+ month contract
Pay: $50-55 per hour plus benefits
Job Description: We are looking for a Creative Technologist / MarTech Specialist with a strong background in Salesforce, Marketo, Knak, Stensul, and Adobe Journey Optimizer (AJO), as well as a deep understanding of efficiencies and design processes. The ideal candidate will be an expert in the Adobe stack, knowledge of the editorial and design process, with a passion for leveraging technology to deliver on department OKRs and improve operational efficiency.
Responsibilities:
- Develop and implement marketing technology solutions that align with business objectives and drive speed to market.
- Integrate design processes, applications and optimize Salesforce, Knak, Stensul, and Adobe Journey Optimizer (AJO) to streamline workflows and enhance collaboration. Reach at least a reduction in process time by 20% in phase one of efficiencies improvements.
- Working knowledge of Figma, Adobe Creative cloud and HTML.
- Experience with personalization in emails and digital experiences.
- Utilize the Adobe stack and Workfront to manage creative projects and ensure seamless execution.
- Analyze and optimize marketing processes to identify and eliminate inefficiencies.
- Collaborate with cross-functional teams to design and implement innovative marketing campaigns.
- Work closely with the in-house agency to bridge the gap between creative and production teams, ensuring speed to market and reducing redundancy.
- Stay up-to-date with the latest trends and technologies in the MarTech space and provide recommendations for continuous improvement.
- Provide training and support to team members on the use of marketing technology tools.
- Ensure seamless connection from creative to Adobe Journey Optimizer (AJO) for effective campaign management.
Qualifications:
- Proven experience as a Creative Technologist or MarTech Specialist, with a strong focus on Salesforce, Marketo, Knak, Stensul, and Adobe Journey Optimizer (AJO).
- Expertise in the Adobe stack, email technology, design to execution process, and familiarity with Workfront.
- Change management expertise, strong communicator and vocal advocate for modernizing marketing.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent communication and collaboration skills.
- Ability to work independently and lead multiple projects simultaneously.
- Bachelor's degree in Marketing, Computer Science, or a related field.
- Adobe credentials a plus
- Familiarity with AI and machine learning technologies.
- Certifications in Adobe products, Salesforce, Marketo, or other relevant platforms a plus
- Professional presence and a sense of urgency.
